Nowadays everyone has a website. From brands to bloggers, everybody who wants to be somebody has or is working on a website. But building a site is not that difficult, anyone can create one for free and call it a day. The question is what do you do to make it a success? Più informazioni
Every marketer knows how important it is to have a high performing website. After all, a slow or user-unfriendly website that does not meet customer expectations will cost you that customer. Più informazioni
Baby boomers, Gen X, Millennials, Gen Z: there are a lot of generational buzzwords to describe demographic segments. Despite their popularity, it’s easy to get yourself confused with the “who is who” and “who likes what”. This is especially true for the Millennials and Gen Z target groups as… Più informazioni
Nowadays we are producing more content than ever. Google something and you see tons of results appear to choose from. It’s amazing that technology allows us to have so much knowledge just a click away. Più informazioni
Over the past 5 years, customer experience (CX) has been the go-to strategy for marketers as a brand differentiator. As a result, many have invested in technology at an unprecedented rate. Fear of failing to keep up and following the outdated marketing dinosaurs into extinction had tech spen… Più informazioni
It’s an understatement to say that marketers have become obsessed with technology. It’s easy to see why. Più informazioni
Big chance that you are already involved in some form of content marketing by for example creating posts on social media or maybe even writing blogs. Just creating content won’t cut it these days, because the competition is fierce. Più informazioni
The great thing about websites nowadays is that anyone can build one. The downside of websites nowadays is that anyone can build one. Più informazioni
The importance of having a high-performing website could not have become more clear as in these last few months. During times of uncertainty, it is easy to fall victim to short-term survival thinking. Yet, those who have invested in their digital environment are now reaping the rewards. Più informazioni
Lots of companies find recruiting new talent quite difficult and spend a lot of budget on recruiting strategies, but there is one thing that most of them overlook… A channel where you can reach 1 billion people worldwide! And you know what? 50% of those 1 billion people are actively scrollin… Più informazioni
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