Titolo | Sharing favorite you-time moments with IKEA |
Agenzia | DPDK Digital Agency |
Campagna | Sharing favorite you-time moments with IKEA |
Cliente | IKEA |
Marca | IKEA |
Posted | Novembre 2021 |
Settore | Grande Distribuzione alimentare |
Slogan | Sharing favorite you-time moments with IKEA |
Trama | Challenge: A collaboration with IKEA and MEC digital agency to drive customer interaction with an innovative 24 hour grid that reflects how the Dutch spend their free time. Outcome: We designed and built a campaign that could be shared or watched on every possible device. Social media users shared their YouTime moments through Instagram and Twitter using the hashtag #ikeayoutime. |
Risultato | Successful customer engagement with over 100,000 hashtags on Instagram and Twitter. |
Tipo di Media | Case Study |
Più informazioni | https://dpdk.com/work/ikea-youtime-0 |
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