TitoloGym-licious fitness
Campagna Gym-licious fitness
Cliente Cherkashin & Partner meat factory
Marca Fitness-ham
Data di Prima Diffusione/Publicazione
Settore Carne, Salsicce
Slogan Give fitness another try! Gym-licious Fitness ham!
Trama Cherkashin meat factory has launched a new turkey ham named Fitness. The video features all kinds of hilarious gym-related fails. We see amateur athletes and their first time in the gym: they work out their abs on the rowing machine and lift the bar with their puffy bellies. Do not despair if you’re not so good at his. The real fitness starts with the right ham!
Tipo di Media Web Film
Creative directors Anton Rozhin, Andrey Gubaydullin
Copywriters Maksim Zamakhin, Ilya Sarapultsev, Alexey Gusev
Producer Vyacheslav Borisenko
Cameraman Igor Petrov
Post-production Ilya Linetsky
Sound design Mikhail Kokorin
Account manager Svetlana Galanova

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