Insights from Havas London

  Havas London and Havas Media Group have, alongside shared client EDF, become the first companies to tap into Purpose Disruptors’ advanced #ChangeTheBrief sustainability training. This bespoke, in-depth, paid-for programme is born out of the #ChangeTheBrief Alliance, of which Havas is a fo… Più informazioni

This week’s double episode sees the Imposterous Vicki Maguire (Chief Creative Officer, Havas London) more comfortable than ever with not fitting in and the Imposterous Josy Paul (Chairman and CCO BBDO India) dishing out a masterclass in the business of hope. Più informazioni

[entity 6116]   Ryvita, the much-loved health brand, has appointed Havas London to develop a major relaunch campaign – its first above-the-line adver... Più informazioni

This year marks 20 years of the strategic and creative partnership between Havas and Reckitt, in what has become not just an enduring client – agency marketing arrangement, but a partnership benchmarked in aligned values across marketing and business structure. At the start of their relation… Più informazioni

FMCG advertisers have historically allocated a majority of ad investment to linear TV. But by complementing this traditional channel with online branded content, Reckitt has been able to reach new digital audiences with its purpose-led ‘Generation Rewear’ campaign. The Drum caught up with Re… Più informazioni