Titolo | School of Sustainability |
Brief | Imagine an overpopulated world where water is worth more than gold, food is scarce and electricity is a luxury. This world, that could be the one that awaits all of us in a few years, is that of the inhabitants of a small island in the Caribbean today. The island was only recognized for being the most densely populated of the world, until today. Bancolombia (the most important bank in Colombia) and Google have come together to turn this island into a school. that through the austere lifestyle of its inhabitants will teach us to take the best advantage of resources like water, energy and food, and to have a better experience at living within a community. |
Agenzia | Sancho BBDO |
Campagna | School of Sustainability |
Cliente | Bancolombia |
Marca | Bancolombia |
Posted | Novembre 2018 |
Settore | Istituti di Credito |
Trama | Learn about sustainability on Santa Cruz del Islote: a Colombian community island of only 3 acres. Explore the entire island from the sky through a 3D model and drop down to any location to continue by foot in a Street View-like experience that combines high-end photospheres with a real-time 3D sky. |
Tipo di Media | Interattivo |
Casa di Produzione | Media.Monks |
Director | Simon Brand |
Art Director | Katherine Rodriguez |
Creative Director | Giovanni Martinez |
Creative Director | Hugo Corredor |
Copywriter | Adriana Coronado |
Copywriter | Felipe Escobar |
Copywriter | Catalina Gutierrez |
Copywriter | Ruben Higuera |
Copywriter | Catalina Hurtado |
Copywriter | Angie Lopez |