TitoloI Am Human
Agenzia
Campagna I am human
Cliente Internationale Gesellschaft für Menschenrechte (IGFM)
Marca Internationale Gesellschaft für Menschenrechte (IGFM)
Data di Prima Diffusione/Publicazione 2019 / 3
Settore Istituzioni/Associazioni
Trama People often act like they are living in a happy bubble. IGFM believes that it is our duty as humans to see the world around us and not look away from people in need of help. I AM HUMAN is a tool to raise awareness for human rights violations. By making a small change to a Captcha, we catch internet users off guard. Usually users prove that they are not a robot by selecting pictures of random objects. We ask to identify people in need of help and see the stories behind them – and hereby truly confirm their humanity.
Tipo di Media Relazioni Pubbliche
Lunghezza
Più informazioni https://www.i-am-human.de/en.html
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