TitoloMixtape’22
Agenzia
Campagna Mixtape’22
Cliente National Citizen Service
Marca NCS
Data di Prima Diffusione/Publicazione
Settore Enti/Istituzioni/Organizzazioni no-profit
Filosofia Karmarama, part of Accenture Interactive, has joined forces with the NCS (National Citizen Service) to launch Mixtape ’22, an audiovisual mix tape featuring new music by young British artists using and sampling the words of UK teenagers. The featured artists are Saidhu, winner of Rap Game 2021; BBC Radio 1 presenter and neo soul singer Victoria Jane; and Garage singer Emma Cannon. For Mixtape ’22, they each wrote and performed music featuring lyrics inspired by feelings and opinions crowdsourced from young people around the country. The three artists also appear in a film about the project, which breaks on NCS’ YouTube channel this week.
Tipo di Media Interattivo
Lunghezza
Chief Creative Officer
Executive Creative Director
Creative Director
Creative Team
Planner
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PR, Social
PR, Social
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MUSIC Artist
MUSIC Artist
MUSIC Artist
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