| Titolo | Mixtape’22 |
| Agenzia | Accenture Song |
| Campagna | Mixtape’22 |
| Cliente | National Citizen Service |
| Marca | NCS |
| Data di Prima Diffusione/Publicazione | 2022 / 3 |
| Settore | Enti/Istituzioni/Organizzazioni no-profit |
| Filosofia | Karmarama, part of Accenture Interactive, has joined forces with the NCS (National Citizen Service) to launch Mixtape ’22, an audiovisual mix tape featuring new music by young British artists using and sampling the words of UK teenagers. The featured artists are Saidhu, winner of Rap Game 2021; BBC Radio 1 presenter and neo soul singer Victoria Jane; and Garage singer Emma Cannon. For Mixtape ’22, they each wrote and performed music featuring lyrics inspired by feelings and opinions crowdsourced from young people around the country. The three artists also appear in a film about the project, which breaks on NCS’ YouTube channel this week. |
| Tipo di Media | Interattivo |
| Lunghezza | |
| Chief Creative Officer | Nik Studzinski |
| Executive Creative Director | Adam Kean |
| Creative Director | Jamie Mancini |
| Creative Team | Charlotte Kelly |
| Planner | Rachael Quarmby |
| Agency Producer | Nickie Dixon |
| Business Lead /Account Director | Sophie Coyne |
| Business Lead /Account Director | Eilidh McGregor |
| Account Manager | Mica Dickson |
| Account Manager | Henrietta Young |
| PR, Social | Laura Greenslade |
| PR, Social | Sarah Serunjogi |
| PR, Social | Rosie Featherstone |
| PR, Social | Katie Hunter |
| Designer | Emily Forrester |
| Designer | Aisling Callaghan |
| Designer | Josh Lowe |
| Designer | Simon Wakeman |
| MUSIC Artist | Victoria Jane Kalu |
| MUSIC Artist | Saidu Kargbo |
| MUSIC Artist | Emma Cannon |
| Contributor | Paige Butler |
| Contributor | Hayden Fernandes |
| Contributor | Shamza Butt |
| Contributor | Muhsin Mahmud |
| Contributor | Sharandeep Sahota |
| Contributor | Tom Jackson |
| Contributor | Jonas Andrew |
| Contributor | Jess Watson |
| Contributor | Fatma Shami |
| Contributor | Holly Stewart |
| Contributor | Charlie Palin |
| Contributor | Ash Dalliday |
| Contributor | Heather Wright |
| Contributor | Ace Maple-Leach |
| Contributor | Barry Brooks |
| Contributor | Tegan Seeley |
| Contributor | Lucy Marshall |
| Contributor | Anya McPherson |
| Contributor | Miriam George |
| Contributor | Arabella Crisp |
| Contributor | Jude Thomas |
| Contributor | Zac Thorlby |
| Contributor | Charleigh Jade-Wilson |
| Contributor | George Obolo |
| Contributor | Vijai Chuttoo |
| Contributor | Millie Quinn |
| Contributor | Alexander Dalziel |
| Contributor | Alex Hughes-Francis-Townley |
| Contributor | Srikrish Sribabu |
| Contributor | Aaliyah Oki |