TitoloAimen
Agenzia
Campagna Aimen
Cliente CANAL+
Marca Canal+
PostedMag 2017
Prodotto The Young Pope
Settore TV, Radio
Trama If you’re familiar with the colloquialism “What would Jesus do?” Canal+ may finally have an answer for you. For the launch of The Young Pope series in France, the TV channel took to social media, armed with artificial intelligence and The Bible. AiMEN, powered by IBM Watson, responded to users’ twitter and Facebook posts with witty biblical quotes. Talking smack? Read a bit of John 15:12. Being too proud? Samuel 2:3 will put you back in your place.
Tipo di Media Case Study
Lunghezza
Creative Director
Creative Director
Art Director
Copywriter
Digital Producer
Strategic Planner
Casa di Produzione
Agency Producer
Executive Creative Director Digital

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