| Titolo | Truck Queens |
| Agenzia | Ogilvy Italy |
| Campagna | Truck Queens |
| Cliente | Iveco |
| Marca | Iveco |
| Data di Prima Diffusione/Publicazione | 2021 / 10 |
| Settore | Trucks, Pick-Up Trucks |
| Filosofia | Three women, one big dream: to make a career in the Trucks Business. For International Women's Day Iveco wanted to tell the story of Judith Ehrmann, a truck racing team mechanic, Lorella Della Torre, who has carved out a career as Truck Sales Manager, and Oti Cabadas, a truck driver. Km after km, they have fought against prejudices and obstacles to lead the change of the truck world towards a reality without preconceptions and gender distinctions and pave the way for new generations of women who will find their passion in trucks. |
| Tipo di Media | Branded Content |
| Lunghezza | |
| Chief Creative Officer | Giuseppe Mastromatteo |
| Creative Director | Cristiano Nardò |
| Senior Art Director | Joao Caneschi |
| Senior Copywriter | Lavinia Aurelio |
| Junior Art Director | Federica Sala |
| Junior Copywriter | Giulia Pronino |
| Social Media Director | Danielantonio Di Palma |
| Social Media Manager | Rodolfo Lombardi |
| Digital Media Planner | Thomas Rauscher |
| Client Services Director | Claudio Grandi |
| Casa di Produzione | Freeda Media |