| Titolo | Plastic Whale |
| Agenzia | Lemon Scented Tea |
| Campagna | Amsterdam in Water Boat Show |
| Cliente | Amsterdam in Water Boat Show |
| Marca | Amsterdam in Water Boat Show |
| Posted | Giugno 2017 |
| Settore | Varie |
| Slogan | Launching the first plastic fishing company in the world |
| Trama | A few years ago, Marius Smit wanted to do something to fight the ‘plastic soup’ in our water. He had the fantastic idea to make a boat from the plastic waste in the Amsterdam canals. There was no doubt that we had to be a part of this. By inspiring a positive movement based on creativity and entrepreneurship, the foundation has become a social enterprise. They now own seven sponsored boats in the Amsterdam canals and a franchise in Rotterdam that can be hired to fish for plastic. |
| Tipo di Media | Case Study |
| Lunghezza |
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