Top Interviews From The Advertising Industry
Interviste in primo piano
Ice Cream Social: Strategists by trade, creatives by nature
Digital media agency and content shop, Ice Cream Social, was founded in 2020 by two ad agency strategists, Mike Weiss and Victoria Roedel. The duo... Più informazioni
Anna Ward, Nelson Schmidt Inc.: "Nobody is remembered for playing it safe."
Anna Ward, an award-winning designer at Nelson Schmidt Inc, shares her journey in the industry and insights for growing as an artist. Più informazioni
The Miller Group: Brand archaeologists creating an impact through innovative work
On the heels of the agency's refresh, we had the opportunity to chat with Renee Miller, Founder and Executive Creative Director at TMG, about this... Più informazioni
Yamamoto is embracing AI to the fullest
Honoring their brand promise of moving mountains for clients, Yamamoto embraces forward-thinking technology. Yamamoto's Chief Digital Officer, Jon... Più informazioni
John Forsyth, Critical Mass: "Greatness is a process and creativity is about more than just the tools or equipment you use — it’s in the way you see the world. "
John Forsyth, Copywriter at Critical Mass, speaks on dealing with times of high-stress, the creative process, and finding the space for a healthy... Più informazioni
Nelson Schmidt Inc: Bringing B2C marketing creativity and strategic thinking into play in B2B
A huge opportunity is committing to investment in brand awareness and perception, and developing relationships with future potential buyers Più informazioni
"As a brand, you are more often a guest in a space owned by existing communities or fandom. You have to understand your place and value in that channel"
Amplify’s Worldbuilding short film is an impressive articulation of the intersection between culture, brands, community, experience and legacy. ... Più informazioni
"AI is an invaluable creative tool, but the result of what it produces relies on the brain behind the screen." Ricardo Wolff, INNOCEAN Berlin
INNOCEAN Berlin’s new campaign, "Capa by AI", utilizes AI as the juxtaposition to the human eye, letting the work speak for itself, as we are shown... Più informazioni
We Are Royale is in the business of adapting creativity, rather than manufacturing it
Chatting with Co-Founder and Chief Creative Officer at WAR, Brien Holman, on their boundary-pushing creativity, we are given a glimpse behind the... Più informazioni
Welcome to Innocean Berlin: A hub of Korean tenacity, Brazilian passion, and Berlin zeitgeist
At award-winning, international agency Innocean Berlin, better is the motto. Committed to their ethos of delivering better ideas for clients and a... Più informazioni